Merchandising & Retail Analytics

This project is for the AATCC merchandising & design competition for a line aiming to show a “Vibrant Summer”

In Collaboration With:

Halpurchase. Tap into your creativity. You’ve got this.

Haley Super & Bailey Aldridge

Goal:

This project is an example of a line within a summer collection that highlights the importance of sustainability through capsule wardrobes. By using AATCC test, this collection is backed by evidence of quality and how the products will hold up under multiple conditions including colorfastness under light, perspiration, laundering and more.

contributions of Kaisa: Illustrator design work of board organization, aesthetic direction, CADs of garments, pattern creation and more

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Patterns